CVENT CONNECT ANNUAL CONFERENCE

Role: Graphic Designer, Team Lead

Collaboration: Graphic Designers, Creative Director

Tools: Adobe Photoshop, Illustrator, InDesign, PowerPoint

Company: Cvent

Date: 2014-2017

Cvent CONNECT is an annual conference and trade show organized by Cvent, a leading event management software company. It brings together event professionals, planners, marketers, and industry experts from around the world to explore the latest trends, innovations, and best practices in the events industry.

Cvent CONNECT emerged as a natural extension of the company's commitment to empowering event professionals and driving innovation in the industry. Since its inception, Cvent CONNECT has served as a platform for knowledge exchange, industry collaboration, and showcasing the latest advancements in event technology. It has become a must-attend event for anyone involved in planning and executing successful events, contributing to the growth and evolution of the events tech industry as a whole.

The in-house creative team I was part of at Cvent had the task of creating the visual identity for the annual theme of Cvent CONNECT. After finalizing the approved design direction, we divided and conquered amongst ourselves to apply it across a wide variety of conference materials. These included materials such as mobile app interfaces, motion graphics, trade show banners and signage, floor stickers, printed collateral, banner ads, social media posts, as well as numerous PowerPoint presentations intended for educational sessions, workshops and keynote speakers at the main event.